Editor's Club

How To Care For Yourself When You’re A Caregiver
How To Care For Yourself When You’re A Caregiver
It was the 4th of July weekend when I got the call. My younger sister was being admitted to the hospital for strange neurological symptoms. The doctors couldn’t figure out... Read more...
A Life Coach Shares The Inner Work Needed For Each Decade Of Adulthood
A Life Coach Shares The Inner Work Needed For Each Decade Of Adulthood
What does it mean to live a life — not just by passing time, but instead to experience it through the lens of creative chapters? Aging is often regarded as... Read more...
Newly-Elected New York City Mayor Zohran Mamdani and His Wife Rama Duwaji Enter the Spotlight—What Will They Wear?
Newly-Elected New York City Mayor Zohran Mamdani and His Wife Rama Duwaji Enter the Spotlight—What Will They Wear?
“My friends, we have toppled a political dynasty,” said Zohran Mamdani on Tuesday evening, after being elected mayor of New York City. Mamdani enjoyed a resounding victory after running an “impressive campaign”... Read more...
Importance & Adoption of AI in Fashion Tech Industry
Importance & Adoption of AI in Fashion Tech Industry
Why Early AI Adoption in Fashion Tech Is No Longer Optional 5 mins read • 7th, Oct 2025 Fashion’s Defining Decade The global apparel and textile industry is entering a... Read more...
LUXURY FASHION BRAND AYRA
High Fashion 101: The Top 20 Luxury Fashion Brands in the World
High Fashion 101: The Top 20 Luxury Fashion Brands in the World Introduction Luxury fashion is a highly competitive and ever-evolving industry. It’s no secret that the global market for... Read more...
handsome man holding his cute little baby
Discover the Incredible Benefits of Cotton Clothing!
AYRA's organic, recycled and sustainable cotton Love the feel of cotton as much as we do? Clothes made from cotton are soft, breathable and versatile, and there are so many... Read more...
beautiful girl wearing blue denim jacket and white shirt
The Most Effective Method for Making Clothes: A Closer Look
We believe everyone should be able to look and feel great without breaking the bank. We want our customers to feel happy about the clothes they wear, so it’s our... Read more...
RECYCLING FASHION DENIM
The Regeneration of Recycling
Recycling doesn’t work. It’s doomed to fail. Fashion’s future is in what’s new, not used.   If you make a habit of keeping up with the fashion industry, you might have... Read more...
The Most Influential Women in the Fashion Industry
The Most Influential Women in the Fashion Industry
Meet the women reimagining fashion for a better tomorrow! This International Women’s Day, we’re honouring the remarkable pioneers who are leading the charge towards a more sustainable and ethical industry.... Read more...
Revolutionize Your Wardrobe: From Farm to Fashion
Revolutionize Your Wardrobe: From Farm to Fashion
When it comes to the mammoth task of making fashion sustainable, focus tends to fall on what’s new and what’s next. Newness, after all, is what brings in investment and... Read more...
Sustainable Fashion: Bridging the Gap for the Best Results
Sustainable Fashion: Bridging the Gap for the Best Results
In a recent presentation at Lisbon’s Textile Exchange conference, Kantar’s Jonathan Hall addressed the critical gap in the fashion industry's sustainability crisis. Despite innovations, legislation, and initiatives, the industry's sustainability... Read more...
WOMAN ENJOYING HER COFFEE AT A CAFE
Why You Should Talk To Your Friends About Money
Every single one of us has internal scripts around money — whether you grew up wanting or with plenty, talking explicitly about how to handle it or not at all. ... Read more...
Interior of a Ayra stylish clothing store with 'Ayra' branding, mannequins, and clothes on hangers.

WHO ARE YOU | AYRA

In Persian & Arabic "AYRA" means RESPECTABLE. In the realm of AYRA, where respect and nobility converge, we pay homage to the majestic duality of women. Like the eternal dance of yin and yang, our brand is inspired by the contradictions that make women unstoppable- a synthesis of fragility and fortitude, of elegance and power. At AYRA, we redefine women luxury fashion by merging opulence with sustainability. Every stitch is crafted with precision, driven by perfection. Our designs empower the wearer with statement-making, meticulously tailored clothing.'The Conflicting Sync' is more than just a tagline - it's a celebration of the unrelenting spirit that defines women, a spirit thatAYRAis honored to adorn.We know YOU, and know that YOU are Strong & Fragile, Rebel & Calm, YOU are Skies & Seas, Because we celebrate YOU. Unleash Your Inner Rebel, Embrace the Calm Within with THE CONFLICTING SYNC | AYRA.